Pericallis aurita

70 (180)cm, the only Pericallis endemic to Madeira where it occurs in rich, slightly moist soils from the upper succulent zone to the lower subalpine zone at some 1.600 m. A semiperennial with a very ornamental, broad inflorescence of pink to rose-purple flowers above dark green leaves covered with short silvery hairs. For any rich, well drained substrate in a partially shaded spot. Keep sunnier in winter at a minimum of some 10°C. VII-IX.
20 seeds per package.